Tough Enough to Wear Pink Campaign Raises over $9,000 in the Fight Against Breast Cancer

The Foundation at Kittitas Valley Healthcare (KVH) and the Ellensburg Rodeo Association celebrated another successful Tough Enough to Wear Pink (TETWP) campaign in 2016. Money was raised through selling pink merchandise and accepting general donations on the Sunday of Ellensburg Rodeo.  In addition to the funds raised at the rodeo, TETWP volunteers generated over $2,600 through merchandise sales at Kittitas Valley Healthcare and Ellensburg’s Puget Sound Energy donated the proceeds from their rodeo parade donut giveaway. In total, over $9,000 was raised to help prevent and fight breast cancer in Kittitas County.  

The Foundation at KVH uses the TETWP funds to provide free mammography screenings at Kittitas Valley Healthcare for women in need and to support breast cancer education materials in our community.  This year, the TETWP committee also agreed to use some of the funds to help bring digital mammography to KVH in 2017. 

“Early detection is key in the fight against breast cancer” stated Michele Wurl, Foundation Director.  "Digital mammography is an important tool in this detection and we appreciate the support of the TETWP committee, the Ellensburg Rodeo, PSE and the community as a whole in helping us make this service available in our community."

Tough Enough to Wear Pink is a national campaign sponsored by Wrangler.  The Foundation at KVH and the Ellensburg Rodeo Association partner each year to raise funds to support breast cancer awareness and prevention services in Kittitas County.

For more information on The Foundation at KVH TETWP Fund please contact the Foundation Office at 509-933-8669. 

Photo: Ellensburg Rodeo President Jeff Faltus presents a $6,500 check to KVH Imaging personnel and TETWP committee members.